Common Tennis, Amazon Announce Media Rights Deal and Funding

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SEATTLE, March 07, 2022 — Amazon and Common Tennis (UniversalTennis.com) introduced a media rights deal and funding, which is able to see the 2 corporations work collectively to drive optimistic, modern modifications to the game of tennis.

As a part of the settlement, Prime Video will change into the house of the UTR Professional Tennis Tour (PTT) occasions. Launching in 2021, the PTT accomplished over 185 occasions and 10,000 skilled matches in 15 nations throughout 4 continents. The UTR PTT will likely be accessible on Prime Video within the US at no further price to Prime members. Prime Video and Common Tennis can have extra to share in regards to the launch of the UTR PTT Channel within the coming months.

“We’re excited to announce this collaboration with Amazon,” commented Mark Leschly, Chairman and CEO, Common Tennis. “Prime Video is a transparent innovator within the sports activities streaming panorama and we look ahead to bringing the PTT onto the service and pursuing different new initiatives in content material, analytics and insights to develop and interact the worldwide tennis viewers.”

“We imagine tennis is ripe for innovation, and look ahead to teaming up with Common Tennis to carry optimistic change for the game by means of a lot of daring initiatives, together with streaming PTT matches on Prime Video,” stated Marie Donoghue, Vice President of International Sports activities Video at Amazon.

Basic to Common Tennis is the UTR Ranking, which is taken into account the gold commonplace and gives probably the most correct measure of a participant’s true ability stage. Each participant can have a ranking no matter age, gender or location – completely free. Gamers who compete in tournaments will almost certainly have already got a UTR Ranking. All gamers can declare their profile or join a brand new account 100% freed from cost at UniversalTennis.com.

Amazon joins present buyers and companions of Common Tennis, together with Larry Ellison, Roger Federer’s Team8, Novak Djokovic, Endeavor / IMG, Tennis Channel and Tennis Australia, which lately introduced the UTR Ranking because the unique ranking of tennis within the grand slam nation.

Common Tennis additionally introduced Jeff Blackburn, SVP of International Media and Leisure at Amazon, will be part of the Common Tennis Board of Administrators. Blackburn first joined Amazon in 1998 and at the moment leads Amazon’s international content material companies together with Prime Video, Amazon Studios, IMDb TV, Amazon Music, Amazon Video games, Audible, and Twitch.

“We’re thrilled to welcome Jeff to our board of administrators,” stated Mark Leschly, Chairman and CEO, Common Tennis. “Jeff has a observe report of success in media and leisure, and he shares our ardour for sports activities and our mission to raise and rework the game of tennis globally.”

Blackburn joins present board members Ken Hao (Chairman and Managing Accomplice of Silver Lake), Jan Leschly (former CEO Smithkline Beecham, Chairman of the Worldwide Tennis Corridor of Fame and US Open semi-finalist), Ken Solomon (President of Tennis Channel), John Thorton (Government Chairman of Barrick Gold and former President of Goldman Sachs) and Mark Leschly.

 

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